About Chemin68
Simple & Human
No jargon or complexity — just honest, helpful support tailored to your needs.

A Graduate of HEC Lausanne, Switzerland
Msc
Management,
specializing in Marketing
Chemin68 is a micro-entreprise founded by me!
I'm Yin — a marketing professional with a Master's degree from HEC Lausanne, one of Switzerland's top ranked business schools.
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I previously worked for leading organizations such as PUMA, the University of Lausanne, and RADO (The Swatch Group), where I gained hands-on experience in marketing, communication, and project coordination.
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Through this new chapter, I offer personalized digital support to businesses and entrepreneurs, helping them stay relevant, organized, and visible in today’s fast-moving digital world.
Photo by @Delia Giandeni

I Have a Dog
His name is Alpha
I work from home with a very energetic assistant — my Australian Shepherd, Alpha.
He’s three months old. Cute, chaotic, and always curious, Alpha keeps things lively around here.​ Luckily, my work is digital — so no excuses like “my dog ate the project.”
You can always count on me to deliver.
The Skill Box
Languages I Speak
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English
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French
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Mandarin
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Cantonese
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Malay
Tools I Use
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Google Analytics
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Google Looker Studio
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Magento2
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WordPress
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Drupal
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Wix
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Meta Business Suite
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Hubspot
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Adobe Photoshop
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Canva
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Microsoft Office 365
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Jira
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Confluence